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How do you acquire distinctiveness in the EU?
Proving that a trade mark has acquired distinctive character through use is very challenging in the EU. Find out the latest cases here

Rosie Burbidge
Mar 24, 20233 min read


Is Insta the only GRAM trade mark?
The UK IPO's finding that GRAM / INSTAGRAM and Soundgram are no confusingly similar was not "plainly wrong" says the High Court

Rosie Burbidge
Mar 23, 20233 min read


Why did Marriott lose the DELTA trade mark appeal?
Marriott's DELTA trade mark appeal shows how hard it is to overturn first instance UKIPO decisions

Rosie Burbidge
Mar 14, 20233 min read


Is a trade mark royalty still due despite de-branding?
Alaska Airlines must continue to pay royalties to the Virgin Group due under a trade mark licence even if it no longer uses the brand name

Rosie Burbidge
Feb 22, 20233 min read


Why did Aldi’s gin bottles infringe M&S' registered designs?
A registered design infringement case about light up gin bottles with integrated gold flakes is a step forward for UK registered designs

Rosie Burbidge
Feb 20, 20233 min read
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